A space where dreams become reality
ABOUT US
Shinlee Co., Ltd. is active in various industries and is a global company that pursues sustainable growth and innovation.
Shinlee Co., Ltd. is a global company that operates in various industries and pursues sustainable growth and innovation. Since its inception, we have been aiming for customer-centered value creation and sustainable development, and to this end, we have spared no effort in R&D and investment.
Our main business areas include Information Technology, Energy, Entertainment, Environment, and Franchise Restaurants, and we are leading the market by providing innovative products and services in each field.
Shinlee is playing a role as a holding company that fosters and invests in a number of subsidiaries specializing in each industry. In doing so, we respect the expertise and independence of each subsidiary, while maximizing synergies across the Group through strategic direction setting and resource allocation.
As a holding company, Shinlee is responsible for managing the business portfolio, discovering and investing in new businesses, and strengthening cooperation within the group. Through these roles, Shinlee is actively responding to the changing market environment and laying the foundation for long-term growth.
Our strategy for sustainable growth focuses on innovation, sustainability, and social responsibility. To this end, we focus on the introduction and development of cutting-edge technologies, and we also take the lead in research and development to protect the environment and improve energy efficiency. In addition, we pursue coexistence with the local community and fulfill our social responsibilities as a company through various social contribution activities.
Shinlee will continue to create greater value through change and innovation and strive for sustainable development. We will work closely with our customers, partners, and stakeholders to create a better future. We sympathize with the values and vision pursued by Shinlee and ask for the interest and support of all those who want to grow together.
Vision
Creating a Better Future through Innovation
Shinlee's vision is to create a better future through innovation.
We want to create new value through creative thinking that goes beyond the limits of technology and ideas and contribute to the progress of humanity and society through this.
In addition, we pursue sustainable development and aim for mutual development with all stakeholders. To realize this vision, Shinlee will provide innovative products and services with the industry's best R&D, and will faithfully fulfill its role as a global leader.
Mission
Providing innovative solutions that enrich customers' lives
Shinlee's mission is to provide innovative solutions that enrich customers' lives.
We go beyond meeting our customers' needs and expectations, we constantly strive to develop products and services that can make a positive difference in their lives.
To this end, we make all business decisions based on a customer-centric mindset, and we consider communication with customers to be the most important value. In addition, Shinlee will lead the development of the industry by leading changes in the market through innovative technologies and ideas, and providing new value to customers.
Value
Innovation, Customer-Centric, Sustainability, Social Responsibility
Shinri conducts all activities based on four core values of innovation, customer-centeredness, sustainability, and social responsibility to realize its vision and mission.
These values serve as the criteria for guiding Shinri's decisions and actions, and clarify the direction Shinri aims to pursue. Shinri wants to become a company that grows and develops with customers, partners, employees, and society as a whole by implementing these values.